5 SEO Mistakes That Will Get Your Website Penalized by Google and How to Fix Them

SEO (Search Engine Optimization) plays a critical role in driving organic traffic and increasing visibility on search engines. But even the best digital marketing firms can make mistakes that result in penalties from Google. These penalties can tank your rankings and visibility, which directly impacts your website traffic and revenue. If you're running a digital marketing agency in Melbourne or providing optical digital marketing services, avoiding common SEO mistakes is crucial. Here are five SEO mistakes that could get your website penalized by Google and how you can fix them. 1. Keyword Stuffing Keyword stuffing is the practice of overloading a webpage with keywords to manipulate search rankings. Whether you're offering services as a PPC Agency in Melbourne or a top paid search management firm , too many instances of your target keywords can actually harm your rankings. Why it's bad : Google's algorithms are sophisticated and can easily identify when keywords are ...